Senior Director of Healthcare Services
Lorraine leads Healthcare Services at Macadamian and has been practicing in the field of User Experience for 20+ years. As part of her role, she provides strategic UX and business direction to digital and connected health companies and providers across the United States and Canada. The result of Lorraine’s commitment to solving customer problems is a unique ability to harmonize technology with the needs of people who use it. Lorraine’s goal is to make interactions with healthcare (services and technology) easier, satisfying and meaningful for all stakeholders involved – including patients.
Highly engaged in the healthcare industry, Lorraine has authored and contributed to countless articles, white papers, and events on the topics of user experience in healthcare, and in 2014 was appointed to a two-year term as chair of the HIMSS HIT User Experience Committee. As if she weren’t busy enough, this supermom regularly gets up at 5:30 am, does workouts that most of us would associate with Navy Seals, and runs half-marathons when she doesn’t find this tiring enough.
Increasing Patient Engagement Using Behavior Design
Increasing patient engagement is easier said than done. In this video course, you'll learn how thoroughly understanding the behavior of health consumers can allow stakeholders to increase patient engagement.Read More
Why Provider IT Systems Aren’t Ready to Capitalize on Patient Data
Explore the challenges healthcare providers are facing when it comes to collecting, analyzing, and integrating patient data in order to obtain meaningful insights and improve patient outcomes.Read More
Harnessing Connected Med Device Data for Improved Patient Outcomes
Lorraine Chapman, Sr. Director of Healthcare at Macadamian sat down with Ivan Delevic, President and CEO of OrthoSensor to discuss connected medical devices and how OrthoSensor is using data analytics to improve patient outcomes in Orthopedics.Read More