A UX Maturity Model for Introducing User Experience into the Corporate Culture

Scott Plewes | Lorraine Chapman | November 7, 2018

Increasing your organizations UX maturity enables you to better deliver the combination of functionality, aesthetics, and usability that can lead to increases in customer satisfaction, higher sales due to ease of use, and decreased support calls. This whitepaper will show you how you can do just that.

Great software products rarely happen by accident, even when it looks effortless. They are a result of an intentional UX design process that is grounded in aesthetics, functionality, and usability. Most product managers understand this, and would like their development teams to be more design savvy, but are not sure where to start or how to effect real lasting change.

In this whitepaper, we introduce a UX maturity model to help you identify where your company is strong or weak in design, strategies to deliver great design, and the associated business value of integrating UX into the corporate culture.

Key Takeaways:

  • 6 key indicators of an organizations UX maturity
  • 5 Levels of UX maturity
  • How you can evolve to the next stage of maturity

Download the White Paper

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