6 Comparative Usability Testing Best Practices

Macadamian Technologies | May 4, 2017

Do you know how your product stands up against your competition? Find out from your users by conducting comparative usability tests. Register for the webinar to learn how.

Comparative usability testing is a technique that can help you understand more about the position of your product in comparison to competitor products. It can identify each product’s strengths and weaknesses from an end user’s point of view. By highlighting areas for product improvements, product development teams can be more focused on the means to help improve end user’s service delivery capability.

Anneliis Tosine and guest presenters from Siemens Ultrasound Business Area, Anthony Sottile, and Douglas Younger III, host an hour-long discussion on the latest comparative usability testing techniques and the associated business value.

Download the webinar to learn how to:

  • Define and recruit appropriate test participants
  • Apply a proper test methodology and analysis
  • Articulate the business value associated with comparative usability testing

Access The Webinar

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