“From Napkin Sketch to Market Ready”
We’re easy to work with – not only are we a high-energy group of product strategy, user experience design, and software development professionals, we’re also very flexible. You can devote us to a particular piece of a larger software product project, or enlist us to take on a brand-new software product, turning it from whiteboard sketch into a marketable final product.
Product Strategy and Research
Usability and Interface Design
Strategy and Research
We help you discover new opportunities and refine your idea by observing your customers and how they interact with the world. We then define the right features for commercial success and build a plan for moving forward.
Product Strategy and Research
Understand Business Requirements
You know your business and industry needs best. We combine your knowledge with our product development expertise to ensure that your product meets all business objectives and stakeholder expectations.
Formalize Product Value Proposition
We connect user requirements with your business needs to make sure that all product creation and development decisions are guided by a clear definition of the product’s value.
Define Product Success Metrics
Together, we generate a set of quantitative and qualitative definitions of success. We constantly refer back to these success measures throughout the product development process to ensure that the end-product matches the value proposition.
Define Target Users
Everyone needs to be clear on the intended users, buyers and stakeholders of the new product. We’ll make sure that the product’s proposed value matches the needs of identified user base.
Gather Technical Requirements
With an eye on the technology that will deliver the software product to the user, we’ll offer our technological ideas and approaches, and make sure that all technical design requirements are outlined and understood.
Definition of opportunities
Articulation of strategy
Product creation plan
In the end, you’ll get a clear picture of the opportunities and threats facing your product idea, a strategy for moving forward, and a detailed plan for creating a compelling user experience and product design.
Usability and Interface Design:
We believe a product can be both usable and visually stunning. Your customers will build a lasting, emotional connection to your product when it’s easy to use and visually appealing. We help you uncover user needs and design usable products that offer a meaningful user experience.
Usability and Interface Design
Conduct User Research
Through field observations, surveys, interviews and focus groups, we’ll get the goods on what really makes your users and buyers tick. By observing their motivations, habits and work methods, you’ll have the insight necessary to create a product that matches your goals and their needs.
You want to make the right investments when tackling uncharted territory and complex projects. Our ideation experts will help you develop the innovative ideas you need to create software products that your users will love.
Validate Technical Assumptions
This is the time to step back and ensure that all technology-driven decisions are in-line with the current view of the product and its user base. Through technical research and validation, we’ll confirm the technologies and components that will power the end product.
Call us shallow, but stunning looks are important, too. Our experts in user interface and visual design follow best practices to help your product look current and stand out from the crowd.
Conduct Usability Testing
No-one will be happy with a software product that is difficult to use. Through scientific usability tests with actual users, we uncover obstacles to user success and provide an empirical method for resolving internal debates over difficult design issues.
Storyboards Information Architecture
Detailed UI Specification
Detailed Technical Design
In the end, you’ll have more insight into your users and buyers than ever before. We’ll provide you with the user experience documentation and technical design needed to deliver a compelling user experience and set your product apart from the competition.
We leverage our deep understanding of emerging technologies to respond to new opportunities and develop new products. We help you build a commercial-ready product, and give you everything you need to go to market.
Build Technical Prototypes
Based on the agreed-to product design, we create rapid technical prototypes to validate and refine the design as required. This speeds up development time and eliminates unplanned surprises down the road.
Develop Project Plan & Schedule
You need your product on-time and on- budget. We break down who will do the work, when it will be done, and identify a risk value for every step. Then, as we code, we monitor these values daily and let you check in on our progress at any time via a real-time project management dashboard. The result is a predictable schedule that reduces risk and keeps everyone on track.
We pride ourselves on delivering top-quality code. Using agile software development methods that include frequent code inspection, short deliverables and continuous builds, we create quality code in a transparent, predictable fashion.
Through peer reviews, code is constantly validated throughout the development process so that problems are caught and addressed early in the development cycle.
As we code, we isolate each part of the program and ensure that all individual parts function correctly. This lets us build continuously and avoid unwanted surprises.
Our daily builds give you a visible record of progress. We create working builds quickly, se we always have a working version of the product for you to see and for the QA team to test.
Our QA team is involved from day one – owning the test plan and conducting daily checks on all deliverables to make sure that only quality code is making its way through the development process.
We know what a commercial-ready product looks like and will give you everything you need to go to market – be it user or admin documentation, unit testing plans and results, release notes and, of course, the source code.