Presentations

Today’s mobile users have high expectations when it comes to design and usability. In a study by eMarketer, 73% of users indicated a company’s mobile software should be easier to use than its desktop or web product. And 69% said their perception of the company’s brand would be negatively affected if its mobile product wasn’t clean and easy to use.

The most successful software teams incorporate the key principles of Mobile Experience Design into their application workflow, interactions and overall look and feel, across any mobile platform.

In late March NIST released the official EHR Usability Protocol, encouraging vendors to adopt specific methods and measures to reduce critical errors in the use of EHR software. Healthcare software vendors looking to distinguish their product in terms of safety and usability need only demonstrate that they are adhering to this new standard.

But what, concretely, is involved to meet the NIST EHR Usability Protocol?

Attracting users to your mobile application and keeping it on the front screen of their device is one of the most important success metrics of mobile application design. And everyone seems have a different opinion on what makes this possible.

Scott Plewes, VP of User Experience Design for Macadamian can help. In this video Scott discusses strategy, design, and technology considerations for product managers and executive to create mobile software that make makes their users happy and keeps them happy.

Since the explosion of the mobile market, product managers and executives have been bombarded with opinions on how to design and develop mobile applications. But nearly all center on simple mobile apps developed from scratch, like a "weather channel" app or a "restaurant picker" widget. Complex enterprise software, whether for business, healthcare, or communications, is very different. This video discusses the major strategy, design and technology considerations for product managers and executives creating enterprise-grade mobile software.

Most healthcare IT vendors say they put careful thought into their software design, unaware they're often making serious mistakes that can slow down a healthcare team's workflow, and even put patient safety at risk.

Truly effective research and design is wrought with real world challenges. With limited time, budget, and patience from your team, how do you effectively put UX principles into practice?

Product innovation and differentiation are consistently at the top of the list of challenges faced by software product executives and product managers.

Yet there is a severe lack of practical tips on real innovation process - until now.

As a product manager, you are inundated with feature requests based on opinions and circumstances. Sales needs a feature, engineering wants a new technology, and the CEO wants an iPad version because your competitors have one. Macadamian's Scott Plewes speaks on how a User Centered Design process can simplify product strategy and design, enabling you to focus on what matters most.

Looking for the key to mobile success? This video explores 'the three C's of a successful mobile strategy', the three most important things NOT to overlook when creating a mobile product, and the three tools every product manager must have to succeed in the mobile marketplace.

In a recent survey, 90% of physicians said they were dissatisfied with the usability of their software systems. Yet most vendors say they put careful thought into their software design. Why the disconnect? Director of User Experience at Macadamian, Lorraine Chapman identifies the 7 things healthcare software teams think they're doing right in terms of usability and design, that are actually counter-productive to success.