Macadamian Blog

Maître de votre univers : Les aptitudes nécessaires afin d’influencer et d’engager vos utilisateurs

Lina Bonapace

Dans l’esprit de la fête de l’Halloween, nous nous sommes amusés à créer trois super duos, appelés collectivement la Solution6. Il s’agit là de la façon humoristique de Macadamian de partager les habiletés, ou pouvoirs surhumains, dont votre entreprise a besoin afin de créer des produits logiciels crédibles. Dans cet épisode, Lina Bonapace, directrice de la recherche en expérience d’utilisateur, énumère les aptitudes nécessaires afin de concevoir de manière efficace pour les gens – les utilisateurs ultimes de vos applications.

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Author Overview

Lina Bonapace

At Macadamian, Lina’s focus and interests are in human interaction design and how to create more profound design experiences. For Lina, everything boils down to one question: How does technology fit into people’s lives and help them reach their goals? One of her favorite aspects of her job is conducting stakeholder workshops where she helps organizations create user experience strategies for new products and services. She’s earned an Undergraduate Degree at the Scuola Politecnica di Design and a Master’s Degree in Ergonomics, Industrial, and Product Design at the Politecnico di Milano. Lina has consulted and designed for many companies across Europe including Ferrari, Whirlpool, and Heineken. When Lina isn’t thinking of how to improve the lives of people through design, she’s probably busy rearranging her house. She loves to constantly change up her living space (even swap entire rooms!) according to her mood and changing needs in order to create a more inspiring place to live, love, and learn!