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Category Archives: User Experience

How UX Informs Medical Device Design: Making the Visible, Invisible

Learn how UX Design tools like ecosystem mapping, personas, and journey mapping can inform medical device design and development to ensure market success. Read more

How UX Research Informs and Improves Data Science

User Experience is a tool that can be used to help frame the context in which data science and analytics are used to deliver key insights. Read more

Developing a Business Case for UX in Healthcare Product Development

User Experience is a key element in ensuring product market success. Yet many product managers forgo UX in order to shave costs. This post looks at how to make the business case to quickly demonstrate the value of investing in UX. Read more

Creating Ecosystem Maps to Prioritize Product Investment

When developing a new product it can be difficult to prioritize which features should be included in the initial release. Ecosystem mapping is a useful tool that can be used to visualize your product and the systems, processes, and data flows that surround it. Learn how to leverage this tool to ask deeper questions about what needs to be prioritized before investing in development. Read more

Beyond the Screen: Creating Context-Aware Alerts

When designing push notifications and alerts, it's vital to consider technology's context of use and the user's environment as whole to ensure alerts are delivered effectively. Let's look at two examples to visualize this. Read more

How to Protect Patient Privacy and Information While Conducting Ethnographic Research

We provide you with guidelines to protect patient privacy and health information while conducting user research in clinical settings, including precautions to take in order to comply with HIPAA regulations. Read more

Embracing Blue Sky Design Ideas in Your UX Projects

We explain how incorporating "blue sky" design ideas into your user experience projects can help you uncover the "wow" factor in your solution and help you improve your design to meet your end user's needs. Read more

How to Implement Voice Design in Multi-Channel Survey Delivery

In a recent client project, our team developed an Alexa skill to gather user survey information over the period of a clinical trial. We walk you through the elements of voice design we needed to consider in order to create the best possible conversational survey experience. Read more

Why You Should Invest in UX for Your Enterprise Solution

If you're on the fence about investing in UX for your enterprise solution, our VP of User Experience Design, Scott Plewes, walks you through what exactly UX is, what it isn't, and how investing in UX can positively impact your business. Read more

Field Kits: Capturing Data During Ethnographic Research Part Two

A field kit can be a powerful tool in UX research. Learn how you can modify your field kit for different ethnographic research environments to ensure you're collecting the best quality data in the most efficient way. Read more

Using the Design Thinking Process to Better the Community

Learn how Macadamian leveraged the Design Thinking process and our own expertise in design to solve challenges related to early childhood development and ending poverty in Edmonton at BarnRaise Edmonton 2017. Read more

The Best Way to Recruit Users for User Research

“I want to do some user research, but I can’t get a hold of my users.” This is a challenge we often hear expressed by our clients who are interested in doing user research. Let's explore why events are a perfect opportunity to recruit users and provide some success stories of our own using this tactic. Read more

Conducting UX Research to Obtain Meaningful Data

Involving the right research participants is critical to successful user research. Here are some things to keep in mind when selecting test participants for healthcare-focused UX research. Read more

The Importance of Mapping Ecosystems and Understanding the Scale of Design

Working with clients in complex domains, such as healthcare, has made it clear the importance of understanding the “system” into which we are designing. As designers, ecosystem mapping is one of our most valuable tools to help us visualize and understand systems. Read more

How to Design Voice Applications in a Multi-Channel and Multi-Modal World

In a webinar hosted by Orbita and Macadamian, the benefits that voice assistants like Amazon Echo and Google Home present to an end user, like you and I, were discussed. The presentation focused on what sets apart voice assistants from other existing input modalities, and some of the design challenges that come with them. Read more

Field Kits: Capturing Data During Ethnographic Research

Carefully prepping for ethnographic research can go a long way in getting more focused data and can ease analysis. Understanding the goal of the research, and coming up with a structured way to take notes during observations, can give you more valuable information and data that’s easier to sort through. Read more

Meaningful Use Stage 3 Safety-Enhanced Design Updates

Overall, the requirements for MU3 certification and participation in the program are significant. EHR vendors will be challenged to deliver certified products according to the proposed timelines and navigate confusing requirements for safety-enhanced design. Read more

Interaction Design and the Physical Environment

Can there be value in embedding sensors into objects and our environment? Absolutely. But, all too often there is an automatic assumption, that with that connected sensor, there’s an app for it. That assumption is a missed opportunity for a more holistic approach to designing the experience, one that looks beyond designing screens for everything. Read more

Four NLUI Design Ideas that Make a Big Difference

It seems obvious that interacting with a product, app, or skill via speech is very different from interacting with a screen, yet many early offerings use the same design metaphor as traditional graphical user interface (GUI) products. Read more

Macadamian Recognized as Top User Experience Agency by Clutch

Ratings and reviews firm, Clutch, named Macadamian a leading user experience agency in their latest research. Clutch’s methodology takes into account market presence, previous experience, focus on user experience services, and most heavily, client satisfaction. Read more

Conducting Comparative Usability Tests

Additional variables must be controlled for in comparative testing that generally make it more challenging than traditional usability testing. These variables span planning, execution, and test analysis. Read more

Design for Medical Devices Conference Recap 2016

The conference left me with three days of inspiration and a lot of food for thought. It was good to hear academic and industry leaders confirm what I live and breath every day at Macadamian - that attention to user and patient details are good ethics as well as good business. Read more

Applying User Experience Principles to Alexa Skills

Crafting a voice controlled interface for our text message skill posed some interesting design hurdles. To have a truly successful skill, expect to commit some time to the wordsmithing that likely kept William Shakespeare up at night. Read more

The Importance of Context in a Sea of Data

With more physical things being connected to the internet, the amount of data collected by these devices continues to grow. When designing an experience for an IoT device, considering context becomes increasingly important to avoid agitating users. Read more

The Power of Voice Interaction in Connected Products

The longer the fridge door is open, the more the animal speaks. I can only assume that my penguin is encouraging me to shut the fridge door, but since I don’t speak Japanese, this is only a guess on my part. Read more

Getting a Design Review Back on Track

Although you will likely encounter these disruptions caused by tangents, by following these techniques, you can get your review back on track, achieve your objectives, and keep your UX design review chugging along to the next stop. Read more

5 UX Research Blockades and How to Break Through

During the course of conducting your UX research, you will likely encounter one or more of these obstacles. Knowing that obstacles might provide additional insights and combined with keeping your eyes on the light at the end of the tunnel, you will make it through to the other side. Read more

Off On a Tangent: Getting Your Workshop Back On Track

When you are happily chugging along and someone throws a wrench in your workshop agenda, what do you do? Do you stop them or let them ride it out? Read more

How To Course Correct When You’re Solving The Wrong UX Problem

You're throwing ‘plan A’ out the window…now what? You're 7.5 hours into an 8-hour workshop when you realize the problem you were brought in to solve isn't the real problem. Read more

Software Developers as UX Designers

There is some kind of implicit expectation that design and development will somehow magically work out if a “good” developer is on the project. The fact remains that if you want an application designed well, you need to allow time for that design effort. Read more

Design Thinking: A UX Framework for Healthcare Apps

UX design has a direct correlation to user adoption, time to complete a task, reduction in errors (thereby decreasing the risk to patient safety), a decrease in support calls, and an overall increase in user satisfaction. Read more

Managers Who Use LSD Get Innovative Results

From Sigmund Freud to Jimi Hendrix to Stephen King, some of the greatest minds have resorted to extreme measures to unleash their creativity and push the limits of innovation. Read more

Considering UX in the Whole Ecosystem – Lessons In UX Maturity: Part 4

From a product perspective, not only are the results indicative of the design maturity, but the types of opportunities for improvement are also strong indicators of where an organization is. Read more

Bringing UX to a Legacy Product Revitalization – Lessons In UX Maturity: Part 3

In particular, the leadership and culture recognized their inexperience in UX practices and were willing to be led in an effective way to bring in UX expertise. Read more

Consequences of an Underutilized UX Team – Lessons in UX Maturity: Part 2

How well the leaders and company as a whole appreciate the value and necessity of UX design from a business perspective is fundamental for the success of UX at a company. Read more

6 Indicators of an Organizations UX Maturity Level – Lessons In UX Maturity: Part 1

Like any function or practice, not all organizations have adopted or embraced UX design to the same degree or at comparable levels of maturity. Read more

Issuing A Software Development RFP

Think Twice Before Issuing a Software Development RFP – If you Want a Great User Experience Read more

What’s the State of User Experience (UX) in the Enterprise?

The days of sitting down and learning how to use a product are over, especially if those enterprise buyers are to remain competitive in their respective markets. Read more

Why Wearables Won’t Make You Fit

What do wearables, e-learning solutions, and financial planning sites all have in common? Read more

World Usability Day 2014: Engage Now!

What are you doing to engage users in the right way – to foster a deeper connection with your application? Read more

What do the Pepsi Challenge and UI Design have in common?

Looking to develop a UI Design that's modern, creative, wow? Think again. More than ever, a product’s user experience defines market success. The only problem is - users usually don't care about that stuff. Read more

The Art of the Possible: Inspiring Innovation via the Maker Movement

In the spirit of the Maker Movement, Macadamian partnered with local hardware design firm, Design 1st. Read more

How to Select the Best UX Design Firm – and Avoid the Wrong Ones

Here are five ways to get around the traditional process and find the best UX Design firm that will bring your products user experience to new heights. Read more

Three Mobile Projects to Inspire

Check out these three video case studies of some of our latest projects.  We are very proud to have brought value to these customers – and we had a lot of fun, too… Read more

Beyond the Screen: An introspective look at the future of product design

A series on the future of design and rebooting the user experience. Read more

Reactive Experiences Meet the Enterprise

The Internet of Things, Connected Sensors, and the Enterprise Read more

Introduction To Customer Experience Maps

Experience or customer journey maps have really become popular over the past couple of years. Why? Read more

Modernizing Enterprise Applications

Why Are Enterprise Apps So Hard to Use? Read more

Mobile Application Design: Field Service Apps [Podcast]

Field service apps can bring better service, higher margins and potentially more revenue. Read more

Mobile Application Design: Turn Mobile Ads into High-Value Experiences

In the third installment of our four-part series, you’ll learn how to create an effective mobile advertising business model that doesn’t upset your users and generates more revenue. Read more

[Four-Part Series] How Awesome UX Boosts Revenue in 4 Mobile Business Models: Data

In the second installment, we share UX tips that will help you collect the right amount of the most valuable data to generate more revenue for your organization. Read more

Freemium App Business Model: UX Best Practices

What do doughnuts have to do with increasing mobile app income? Find out now by learning about the user experience best practices that boost revenue in today’s most popular mobile business model: Freemium. Read more

[Podcast Series] The UX Power Tools Behind Compelling Software: Part 4

Speed time to market, Get stakeholder buy-in for the big picture, Scope and stand out in new markets. Read more

[Podcast Series] The UX Power Tools Behind Compelling Software: Part 3

You don’t understand me! Imagine people shouting these words as they uninstall a poorly designed software application that you created. Read more

WebRTC Ottawa Meet-Ups

Are you as interested in WebRTC as we are? Read more

How Interruption Storyboards Improve Electronic Health Records

This is the second installment in our audio podcast mini series titled, EHRs: Secrets of Successful Usability. Read more

[Podcast Series] The UX Power Tools Behind Compelling Software: Experience Maps

[Podcast Series] The UX Power Tools Behind Compelling Software: Part 2 Read more

Task-Based Personas: UX Power Tools Part 1

Macadamian UXers explain how task-based personas help software teams create incredible user experiences in part one of this series on UX power tools. Read more

Name that App

Can you still identify the apps? Read more

Electronic Health Records: Secrets of Successful Usability

How Great EHR User Experience Benefits Patients & Physicians Read more

EHR Usability for Meaningful Use

Electronic Health Records have to comply with Meaningful Use Stage2 usability. What's involved? How much work? Read more

The Rainbows & Unicorns of Mobile Design & Development

3 Challenges You Must Overcome to Optimize Mobile Apps Across Platforms Read more

The UXcellence Continuum

Are you Unenlightened or Celestial? Great UX design can give your company a competitive advantage. Read more

Developers are from Vulcan – Designers are from Wonderland – An audio podcast

SIGN UP to listen to a new exclusive edition of Macadamian's 'UnSalted' audio podcast Read more

3 Recurring Themes from UXCamp Ottawa III

Looking back at the 3 major themes discussed at UXCamp Ottawa Read more

Part 4: The Competitive Advantage of Using User Experience

Looking at companies in the awakening stage of implementing user experience Read more

Part 3: The Competitive Advantage of Using User Experience

Discussing a company in the awakening stage Read more

Part 2: The Competitive Advantage of Using User Experience

Stage one is about the unenlightened Read more

Part 1: The Competitive Advantage of Using User Experience

Introducing the five steps to using user experience to design Read more