Field workers using custom smartphone or tablet apps can turn an average customer experience into an exceptional one. Amazing mobile application design is key. For starters, field teams using these apps have little to no paperwork. Just instant access to product catalogs, CRM, real-time troubleshooting, and more. That means better service, higher margins and potentially more revenue. But the devil is in the design and development details.
Macadamian’s director of engineering, Tony Hooper, and director of UX design, Jennifer Fraser, break down essential user experience design and technical tips to help you deliver a winning app.